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NEW PAYMENT OPTION
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SelfStyle hair styling lifestyle
Made for busy women
FREE SHIPPING ON ORDERS OVER R1000

Hey there,
welcome to
SelfStyle™

At SelfStyle™, we understand that mornings can feel rushed. Between work, family, errands and everything in between, finding time to style your hair should not feel like another chore.

That is why we created SelfStyle™ — a collection of practical styling tools and accessories designed to make your routine feel simpler, faster and more organised.

OUR MISSION

To give women the freedom to look and feel their best, even when life gets busy.

Designed for easier everyday styling
Practical at home and while travelling
Created with convenience and confidence in mind

Because every woman deserves a great hair day — even on the busiest ones.

Explore SelfStyle™

YOUR STYLE. YOUR WAY.

SelfStyle™ Difference
THE SELFSTYLE™ DIFFERENCE

Better styling starts with a better experience

See how SelfStyle™ combines thoughtful design, practical features and everyday convenience in one complete styling collection.

What matters
SelfStyle™
Designed around your routine
Ordinary options Basic styling solutions
Thoughtful product design Made for easier everyday styling
Practical, routine-focused features
Features vary by product
Coordinated styling collection Tools and accessories that work together
One cohesive beauty collection
Often purchased separately
Everyday convenience Designed for busy routines and travel
Convenience built into the design
May require extra accessories
Local customer support Assistance from a South African business
Support from the SelfStyle™ team
Support depends on the seller
Premium presentation Made to feel special from arrival
Branded, gift-ready presentation
Packaging quality may vary
Balanced value Premium feel without luxury-brand pricing
Designed to balance quality and value
Pricing and quality can be inconsistent
Why women choose SelfStyle™ Practical styling products, thoughtful details and a brand that understands busy South African routines.
SelfStyle™ Premium Ticker
Your style , your way
Designed for South African beauty lovers
Premium hair styling, made simple
Salon-inspired results at home
Fast local delivery across South Africa
Your style , your way
Designed for South African beauty lovers
Premium hair styling, made simple
Salon-inspired results at home
Fast local delivery across South Africa
REAL RESULTS. REAL CONFIDENCE.

The numbers speak for themselves

Discover how SelfStyle™ products help women simplify their routines, style with confidence and feel their best every day. 🇿🇦

The SelfStyle™ Effect
80%
Notice an easier styling routine Less effort, more confidence and better everyday results.
88%
Feel more confident in their look Thoughtful tools designed to help every routine feel polished.
95%
Report a satisfying styling experience Practical features, premium presentation and everyday convenience.
90%
Say their hair feels smoother and more manageable Designed to support sleek, polished and frizz-controlled results.

Join South African women who are discovering a simpler, more confident way to style. Quality, convenience and style — delivered. 🇿🇦

Shop Now

The Selfstyle Collection

Your Style. Your Way.
SelfStyle™ Glide Brush
Save 46%

SelfStyle™ Glide Brush

R 799.99 R 1,499.99
SelfStyle™ CurlGo
Save 50%

SelfStyle™ CurlGo

R 599.99 R 1,199.99
SelfStyle™ TwistPro
Save 47%

SelfStyle™ TwistPro

R 899.99 R 1,699.99
SelfStyle™ HeatVault
Save 50%

SelfStyle™ HeatVault

R 499.99 R 999.99

What Our Customers Are Saying

Look At The People Who Switched To SelfStyle™

I was skeptical at first, but the quality blew me away! My hair has never looked this smooth and shiny. I've already recommended SelfStyle to all my friends – you won't regret it!

Thandi M.

Thandi M.

Western Cape

I've struggled with frizzy hair my whole life and this brush has been a total game changer. Smooth, shiny results every single time – I'm never going back!

Carla Joubert

Carla Joubert

KwaZulu-Natal

I've tried so many hair tools and nothing compares to this. The SelfStyle Glide Brush leaves my hair silky smooth in minutes – I'm completely obsessed!

Mia van der Berg

Mia van der Berg

Free State

Got Questions? We've Got You Covered.

Standard shipping typically takes 8-11 business days. Shipping is done via Aramex Store-To-Door. Orders over R1000+ Qualify for Free-Shipping.

SelfStyle™ styling tools feature adjustable heat settings and advanced ceramic technology to help distribute heat evenly, reducing unnecessary heat exposure compared to many traditional styling tools. We always recommend using a heat protectant before styling.

Yes! SelfStyle™ products are designed to work on straight, wavy, curly, thick, fine, and textured hair. Results may vary depending on your hair type, thickness, and styling technique.

We offer a fast and secure checkout powered by Yoco. You can pay using:

  • Visa
  • Mastercard
  • Apple Pay
  • Google Pay

All payments are securely encrypted and processed to keep your information safe. 

For the best and safest results, we recommend using your styling tool on completely dry hair unless otherwise stated in the product instructions.

You can reach us by emailing support@selfstyle.co.za, or by visiting the Contact page in the navigation menu on our website, where you can send us a message directly.

We aim to respond to all enquiries as quickly as possible during business hours.